Project Play works to increase access to sports, play, and recreation for young people in Southeast Michigan. I partnered with them to amplify youth voice, share community impact, and strengthen access to play.

My Contributions:

  • Research and message development

  • Partner engagement

  • Interviewing and synthesis

  • Event planning and evaluation support

  • Writing and storytelling

Client work completed with The Work Department
Featured video produced by Reel Clever

Girls' Sports Campaign: How can we create more opportunities for girls to play?

Scope & Outcomes:

  • Helped shape a regional Title IX at 50 awareness campaign

  • Researched barriers and opportunities related to girls' sports participation

  • Gathered and synthesized input from girls and partner organizations

  • Developed campaign messaging, website content, and video narratives

  • Supported planning for a girls' sports sampling event introducing participants to multiple activities

  • Elevated girls' perspectives on confidence, leadership, belonging, and community

  • Strengthened collaboration among sports, recreation, and community partners

Youth Sports Storytelling Series: What does access to play make possible?

Scope & Outcomes:

  • Conducted interviews with leaders from 10 youth sports and recreation organizations

  • Identified themes and storylines across diverse programs and communities

  • Wrote profiles for Project Play's website, newsletter, and social media channels

  • Highlighted the impact of biking, boxing, tennis, horseback riding, soccer, skating, running, recreation, and equipment-sharing programs

  • Elevated stories of confidence, mentorship, family connection, youth leadership, and belonging

  • Helped communicate the value of sports and recreation through community-centered storytelling